COPYWRITING

Since January of 2020, I've been working with DEMDACO, an artist-driven gifting company based out of Leawood, Kansas. While there, I have produced written content for retail signage, consumer marketing mailers, e-mail campaigns, web landing pages, packaging sentiments and wholesale catalogs. Between catalog production cycles, I began working on additional freelance projects.

Each gallery image can be enlarged with a click!

Fashion Intro_edited.jpg

WHOLESALE CATALOGS

These clips are introductions, stories behind the inspiration for products and special call-outs for features. DEMDACO produces separate catalogs for Baby, Everyday, Fashion, Destinations and Holiday product categories.

Everyday Intro
Everyday Intro

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Destinations Intro
Destinations Intro

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Holiday Intro
Holiday Intro

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Everyday Intro
Everyday Intro

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CONSUMER MAILER

WEB PAGES

One of my first DEMDACO projects was writing the messaging for a landing page and product descriptions to contribute to a national television campaign for the signature plush Giving Bear. This product was featured in Today, HomeWorld, Gourmet Insider and more! 

Web GB Description
Web GB Description

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Web GB 1
Web GB 1

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Web GB 2
Web GB 2

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Web GB Description
Web GB Description

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E-MAIL CAMPAIGNS

Another early project of mine was working with the web and marketing team to contribute content for both consumer and business e-mails. DEMDACO was in a transition from exclusively wholesaling to creating their own consumer retail experience, now a store located in Kansas City, Kansas where you'll see my copy on signage throughout!